Product Import

Maxina connects to your WooCommerce store and automatically imports your entire product catalog. It doesn't just copy text — it enriches every product with AI-powered analysis of images and videos.

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How Import Works

When a product is discovered (via webhook or manual sync), Maxina processes it through three parallel lanes:

📝 Text Lane (Instant)

• Product title, description, price, and attributes are indexed immediately
• The AI can search and reference the product within seconds
• Attributes are normalized automatically (e.g., "Half a kilo" → 500 g)

🖼️ Image Lane

Each product image is:

1. Downloaded from your store
2. Stored securely in cloud storage
3. Analyzed by AI Vision to extract:
   • Colors — dominant colors in the image
   • Tags — visual descriptors (e.g., "leather", "sneaker", "outdoor")
   • OCR — any text visible in the image (brand names, labels)
   • Description — a natural language description of the image

🎬 Video Lane

If your products include videos (e.g., WoodMart theme video fields):

1. Videos are downloaded and optimized
2. AI analyzes the video to extract:
   • Visual description — what's shown in the video
   • Audio transcript — spoken words transcribed to text
   • Tags — visual and topical tags

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What Gets Enriched

Before (Raw WooCommerce)	After (Maxina AI)
Product title	✅ Title + AI-generated search tags
HTML description	✅ Clean text + AI summary
Price: $49.99	✅ Price + all variant prices
Image URL	✅ Image + colors, tags, OCR, description
Video URL	✅ Video + transcript, visual description, tags
Attributes	✅ Normalized

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Manual Product Entry

Not using WooCommerce? You can add products manually through the Knowledge Base:

1. Go to Knowledge Base in your dashboard
2. Click Add Entry
3. Fill in the product details (title, description, price)
4. Save — the entry is immediately available to the AI

See Knowledge Base for full details.

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Automatic Sync

After the initial import, Maxina keeps your catalog in sync:

Trigger	What Happens
New product created in WooCommerce	Webhook → auto-imported
Product updated in WooCommerce	Webhook → re-imported with changes
Manual "Sync Now" button	Full catalog re-checked

tip

Maxina uses smart sync — it only re-processes products that have actually changed since the last sync, saving time and resources.

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Next Steps

• Knowledge Base — Browse and manage your product data →
• AI Sales Agent — How the AI uses your products →